
India
Kerala
They also Feel Pain
We all must have heard of and accepted the term "God's Own Country" for the state of Kerala. And I always wondered why would some people call their country as "God's own" and hence would imply that all other countries are not God's own? Here is the short background:
The term “God’s Own Country” has been used for over 120 years by New Zealanders to describe their country. The term has also been used by countries like Rhodesia and Australia, and even by Yorkshire, in praise of their motherland.
In case of Kerala, this same term was proposed by an advertising agency (In fact the guy was late Waler Mendis, a copywriter then employed with the ad agency Mudra) and promoted by Kerala Tourism Development Corporation from 1993 onwards. And Kerala is not a country in first the place! Wonder how fast the term has become a second name for the state, which was an innovative phrase borrowed/acquired by some smart marketer!
Read now onwards to know what God’s children do… It seems Kerala is expert at 'acquiring' more things than catchy phrases.
It is not about religion: according to the 1991 census 57.38% of the population of Kerala is Hindus, 23.33 Muslims and 19.32 Christians.
It is also not about economics: Kerala has surplus milk from the cows, and it exports beef!
And for any reason: if it has a shortage of agri-products, it can always procure from other Indian states. But only if it wants to leave the feeling of a country; opps, God's own Country
God’s Own Trade
The article "Beef without borders" (R. Krishnakumar, Frontline, Sep 12, 2003) says:
The meat trade in Kerala evokes images of a savage cattle trail: cows and bulls jammed into trucks and box cars coming from Tamil Nadu, Karnataka or Andhra Pradesh, or tied horn-to-horn in small groups, trudging across the inter-State border. The crossover is often done surreptitiously, the animals going without food, water or rest and with broken tails and bones, dislocated necks, chilly-peppered eyes and horn-gouged body parts.
In 1998, the Swiss Agency for Development and Cooperation, engaged locally in livestock development, estimated that a total of 11 lakh head of cattle “migrate” thus to Kerala every year. The figure could be higher today. Only 4.16 lakh head of cattle pass through government check posts, the rest are smuggled in. Eventually, all of them end up in slaughterhouses lining the State’s towns and villages. There are 774 authorized abattoirs and, according to government officials, over three times that number of unauthorized meat stalls.
Kerala is one of the few States (including West Bengal) where the slaughtering of cattle is not prohibited. State Animal Husbandry Department statistics indicate that nearly 4.83 lakh head of `white’ cattle (excluding buffaloes) are slaughtered legally in the State, producing 24,278 tonnes of beef every year. The Department estimates that three times the number are actually killed every year, the rest in the unauthorised sector, the total beef production thus being 72,834 tonnes.
According to Dr. P. N. Rajasekharan, head of the Agriculture Division of the State Planning Board, rearing of cattle for meat is a losing proposition, though it may appear to be a contradictory phenomenon in a State where over 70 per cent of the population is understood to consume beef. Farmers are reluctant to keep male calves, as they find value only as a source of meat, and fattening them with purchased inputs is unviable.
Moreover, milk production in the State has been in surplus since 2001 compared with the situation in the early 1980s when it produced only about 50 per cent of its requirement. The availability now is 27.18-lakh tonnes, nearly four-lakh tonnes more than what is required.
In truth, however, Kerala’s beef is not its own. Cattle from local homestead farms account for only a very small percentage of the total beef produced in the State. According to the State Animal Husbandry Department, of the 4.83 lakh head of `white’ cattle slaughtered in the authorized centers, 4.16 lakh are cattle imported from neighboring States. Such legal trade is a mere one-third of the total beef business in Kerala and there are no reliable statistics on the unauthorized trade.
The cattle that migrate from other States, too, are not `beef cattle’ - those fattened exclusively for meat. Often what come in are gaunt, unproductive, sickly, culled cattle, rejected from farms in States where slaughter, sale and/or transport for slaughter are prohibited by law. Yet, Kerala continues to experience a shortfall in the availability of meat. According to Dr. Rajasekharan, sample surveys have indicated that 97 per cent of the rural population and 85 per cent of the urban population in Kerala are non-vegetarians. Beef is said to account for between 40 and 70 per cent of the meat consumed in the State.
“Beef has become an important component of the poor man’s diet. It is the cheapest source of animal protein available for the common man. Over 10,000 families are engaged in the State’s slaughterhouses alone,” said Dr. Ani S. Das, managing director, Meat Products of India, a State government meat-marketing agency.
On a small scale at least, beef is now regularly exported from Kerala to West Asia and countries like Malaysia. There is also a roaring business in the byproducts of the meat trade, like hide, blood products, bone meal, calcium and gelatin.
The State government also has plans to promote the export of beef, and is currently working on a Rs.30-crore project with the National Dairy Development Board (NDDB) to create “disease free zones” for cattle, aimed at the export market.
Picture: Cattle being transported to slaughterhouses in Kerala from Tamil Nadu.